Zoho CRM synced with WordPress

Products lived in Zoho and were re-typed into the website. We built a WordPress plugin with two-way, real-time sync.

ResultNo more manual product uploads
Duration12 Weeks
Effort500 Hours
ReleasedAug 2023
IndustryLighting · Middle East
Zoho CRM synced with WordPress

WordPress and ZOHO Integration WordPress Plugin Development for a Luxury LED Lightening Solution Provider

Overview

About the project

A leading LED lighting solutions provider in the Middle East offers an extensive range of indoor and outdoor LED lighting products across multiple countries. The company uses WordPress as its website platform. It manages its product information and client data in ZOHO CRM.

The client wanted to give website visitors real-time product information. For this reason, they wanted a WordPress Zoho integration. It would let their customers request bulk order quotations easily through the website.

In response, Zehntech’s team built a custom WordPress plugin. This solution connects ZOHO CRM directly with WordPress. As a result, the website shows the company’s extensive product catalog in real time. Read about our web development services.

Challenge

The challenge

The client managed its inventory of LED lighting products in ZOHO CRM. Then it uploaded these products to its WordPress website by hand, so that end users could view them.

The client wanted to display the products directly on the WordPress website from Zoho CRM. However, they could not find a prebuilt WordPress plugin with this function. This limit blocked the synchronization of the Zoho product data with the WordPress platform. It caused inconsistencies and hurt the user experience.

Furthermore, they wanted real-time updates of Zoho product information on the website. To overcome these obstacles, we had to find an innovative way to bridge the gap between Zoho and WordPress. The solution also had to synchronize the data in real time.

Solution

What we built

To address our client’s challenges and requirements, our team of experts proposed a technical solution. It involved a custom WordPress plugin tailored to their unique needs.

Custom WordPress Plugin Development

No existing plugin could integrate WordPress with Zoho CRM. Therefore, our team developed a custom plugin that connects the two platforms seamlessly. The plugin also allows bulk import and export of data. Whenever an event occurs, Zoho API triggers display the data on the website.

Real-time Data Synchronization

We created a custom plugin that updates the WordPress website in real time whenever the Zoho product management system changes. We also added a function that reflects changes made in the WordPress dashboard in the Zoho CRM product data. This ensures that visitors always see accurate and up-to-date information.

We built a user-friendly plugin interface that lets admins manage Zoho product data directly from their WordPress dashboard. This removes the need for dual data entry and streamlines the management process.

The plugin includes configurable data mapping options for the challenge of data mapping between Zoho and WordPress. These let administrators define how Zoho’s product attributes match fields on the WordPress website.

Security was a top priority, so we kept the data transferred between Zoho and WordPress encrypted and protected. We also tested the plugin rigorously for reliability and stability.

Website Performance and SEO Optimization

We also helped the client improve the performance and SEO optimization of their website. This included on-page optimization, Google Analytics integration, and Search Console integration.

Result

The result for the client

With this custom plugin, the client overcame the challenges of integrating Zoho products with its WordPress website. The WordPress Zoho integration keeps the data in sync in real time. It also lets the client manage its products efficiently. Finally, it gives website visitors a seamless user experience.

Technology

What we built it with